In order to provide users with a more personalized, relevant, and intelligent service, we regularly make improvements to our product. To understand the needs and interests of our users and to classify users into meaningful categories, we collect data for the purpose of identifying user groups, not individuals. Individual information is not used, unless the user has granted permission or it is in conjunction with the provision of NeoPlanet's own services (i.e. delivery of information to a user in response to that user's request from the NeoPlanet service). If you get the product from NeoPlanet, NeoPlanet does not provide individual information to third parties unless we have your permission or under special circumstances, such as when we believe in good faith that the law requires it. Certain services provided by partners and accessed through NeoPlanet require that personal information be shared with a partner in order to activate the service, but this is described to you before collecting the information or prior to transferring the data. In addition, many sponsorships and promotions require that some information be transferred. By requesting more information, you give NeoPlanet permission to transfer your personal information to the sponsor so they can fulfill your request. In most cases, only your email address will be shared. If more information will be shared with the sponsor, you will be notified prior to the transfer. If you receive a custom version of NeoPlanet from a NeoPlanet partner, NeoPlanet may share data with that partner. Please read the following policy to understand how NeoPlanet will use any information provided to us by our users.

The Company
NeoPlanet is an e-commerce and advertising supported business. The availability of NeoPlanet software depends primarily on its perceived value among third parties and their willingness to pay for advertisements and retail opportunities that target users of this product. It is this support that allows NeoPlanet to be distributed for free to you.

Our priority to keep NeoPlanet free for our users requires us to provide these advertisers, e-commerce and content partners with aggregate demographic profiles of our user base. We may then use this information to deliver targeted advertisements and commerce opportunities to specially selected groups of users that are likely to respond favorably to them. These targeted campaigns fit within the NeoPlanet mission: to provide a more customized Web experience for our users.

What is collected and how it is used

Periodically, the NeoPlanet client will communicate with the NeoPlanet servers in an automated, background thread that will not interfere with computer performance or Internet surfing. During these communications the following types of information are sent: product usage, system configuration, demographic information and NeoPlanet ID. The NeoPlanet ID identifies each unique piece of client software.

The tracking of channel categories enables us to better customize the featured content based on usage statistics. We only collect Channel bar usage and URL information on an aggregate basis. Individual surfing information is never collected. We also have the ability to track a predetermined set of URLs accessed through the product. As with all information collected, this information is analyzed on an aggregate basis. NeoPlanet does not track individual user's surfing activities.

Upon initial startup, NeoPlanet will also ask a user to enter certain personal information. This information will be retained by us to build an aggregate demographic profile of users. Users will always have the option to view and edit this registration information simply by modifying the form under the Help menu and resubmitting it.

External Web sites
Users should be aware that links to Web sites not controlled by NeoPlanet (and therefore not subject to this privacy agreement) are contained within this software and can be added to the Software. Users should check the privacy policy of these individual sites or channels to see how the data collected by these sites will be utilized . Please be aware that NeoPlanet, its partners, as well as other web sites, may use cookies. "Cookies" are pieces of information that a Web site transfers to an individual's hard drive for record-keeping purpose and to enhance a visitor's site experience. The use of cookies has become an industry standard and are used by most major Web sites.

NeoPlanet Store
NeoPlanet's private-label store, hosted by Vstore, Inc. has a site registration form which requires users to give Vstore contact information like their address and demographic information (zip code, age, income level, etc). In some instances, Vstore may share some of this information with NeoPlanet. The customer's contact information is also used to contact the site visitor, when necessary. For specific details of the Vstore privacy policy please see their site at: http://www.neoplanet.com/store/privacy.html